Voxi reward customers with a free Time Out More dining membership
Posted by emma.critchley | 28 February
Voxi, the new ‘youth’ mobile network powered by Vodafone is offering customers the chance to claim a free 12 month Time Out More dining membership.
Time Out More is a brand new dining membership which provides access to exclusive offers and experiences. It was created after research* found that people are bored of restrictive 2-for-1 offers at large chains. Instead they’d prefer value-added extras like a complimentary drink or dessert at independent restaurants and pop-ups, or money-can’t-buy experiences like the best seat in the house or queue jumps.
With 18-24 year olds admittedly eating out on average of 28 times per month, (UK average is eight) and the Voxi network targeted at the under 30 market, this promotion creates the perfect synergy between consumers and their lifestyle demands.
Daniel Lambrou, head of youth and mass segments at Vodafone, explains, “Our core insight was ‘give us stuff that’s free and really easy, but make it stuff that’s relevant to my life. If you give me 10% off a random service that I’m never going to use, I will disengage with it’,”
The offer is available to eligible Voxi customers who click the promotional link in their account between the 26th February and 26th March 2019. Customers will be shown a code which they then use to register and activate their Time Out More membership.
*Research: TLC Marketing Dining Habits 2017. 850 respondants aged 18-65.
Notes to the editor
For press enquiries, please contact:
PR & Marketing Manager, TLC Marketing
020 7725 6000
Voxi is the new mobile network for people under 30, powered by Vodafone. Voxi offers flexible monthly plans that you can change, pause or cancel any time you need to. You also get endless data on selected social apps, plus endless calls, texts and EU roaming as standard on every Voxi plan.
About TLC Marketing
TLC Marketing Worldwide specialise in loyalty programmes, incentive and reward campaigns, allowing brands to outpace their competition for a fraction of the cost of price led alternatives. TLC Marketing UK is the Institute of Promotional Marketing (IPM) Agency of the Year 2017 and won The Queen’s Award for Enterprise in International Trade 2016. In 2016/17 they won a number of awards for their work with Continental Tyres, Bupa, Pallas Foods and Braun. Other clients include Eon, HSBC, First Direct and Yakult.