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Rowenta air remover

Objetivos:

To ensure uplift in sales and raise brand awareness during promotional period.

Mecânicas:

Consumers purchasing a Fresh Extreme hair remover during the promotional period receive a reward of choice between a free Wellness tratment or a SPA free entry. Consumers can book the chosen experience directly by logging on the dedicated promotional website.

Territórios:

Italy

Comunicação da Campanha:

In store material including totems, posters, vouchers and crowners. Dedicated internet website.

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