L'Oreal sales promotion campaign for mother's day


Reward Campaign

  • Brief
  • Solution
  • Delivery

Make Aussie mums feel special on Mothers’ Day

The campaign rewarded all customers spending over $50 on L'Oreal products in selected stores were with a voucher for a Free Photo Shoot to show off their new look and a printed Canvas to take home.

This campaign was delivered at POS and on a promotional microsite allowing further chance for the consumer to interact with the brand at home.

L'Oreal promotional app from TLC Marketing