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5 Rules to Running a Successful Loyalty Scheme

[FREE eBook] 5 Rules to Running a Successful Loyalty Scheme

Posted by francesca.pezzoli | 04 July

Download your free eBook, Five Rules to Running a Successful Loyalty Scheme, by our Global Loyalty Director, Mike Brinn.

Click here to download

What you will learn:

Insight from customers on what they say a successful scheme delivers to get them engaged
The importance of having a solid creative concept
How to make your loyalty scheme relevant in your customers lives
How to avoid becoming a discount scheme
How to deepen your relationship with your customers
How to defeat resistance from your IT department

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About the author

Mike Brinn is the Global Loyalty Director at TLC Marketing and an expert with over 10 years of experience in the Loyalty industry. He is the driving force behind the development of dynamic loyalty platforms for companies wishing to improve transparency and communication with their customers and stay competitive in the increasingly demanding market place. Find out more about Mike's experience in the eBook.