Welcome to TLC South Africa

TLC Marketing's Campaign for Namaqua wines

Namaqua brings friends together...

Posted by supriya.singh | 23 October

TLC Marketing's Campaign for Namaqua speak to the concept of bringing friends together.Namaqua are experts in crafting wines to be enjoyed, pure and simple. And the best way to enjoy wine is with friends.Namaqua is the conduit for shared experiences with friends, hence the campaign Namaqua Friends.

The objective of the campaign is to increase sales whilst connecting with consumers. When the consumer purchases a box of Namaqua Sweet Rose wine they will be required to enter via a USSD line using a unique code to receive their instant rewards. Rewards range from a movie ticket, to music downloads and even pamper vouchers - rewards that you can experience with friends.The campaign is being commumicated on pack and through POS.