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LiveFAST

Storytelling

Fastweb are a brand at the cutting edge of technology. They’re mission is to enrich the lives and work of their customers, by understanding their needs, and being innovative and dynamic to deliver the best possible internet experience. So when they offer a loyalty programme, it needs to embrace these values and engage with customers in a smart, innovative and creative way.

Story Doing For All

LiveFAST is the smart, emotional and “a step forward” engagement and loyalty program. Innovation is key – from the rewards we offer to the way we communicate and the way we behave as part of the Fastweb brand. And we dare to be unconventional. Our ever evolving experience based rewards and instant win events are delivered with engaging creativity. From a Mini being carried around the streets by delivery men, to personalized training shoes being achieved by running your fingers on a smart phone or knocking on digital doors to reveal your hotel reward, it all brings the Fastweb promise to life.

“Everything we do has to be a step forward”

Story Sharing

The concept is simple. Think of a big idea, create a stir and people will take notice and share it with friends.

Story Success

It’s not about winning awards, it’s about raising the profile of the Fastweb brand and keeping their customers engaged and inspired. We’re doing all that – but it just so happens we’ve also picked up a few awards along the way:

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